Head of Digital Marketing at Harmony Holdings Limited

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Company: Harmony Holdings, HHL Investment and Property Development Company and Harmony Facility Management Limited.

Location: Ilorin, Kwara State
Type of employment: On site

Responsibilities

  • Plan and execute all digital marketing strategies including SEO/SEM, database marketing, email, social media and display advertising campaigns. (Google Ads, Youtube, Mailchimp, WordPress, Facebook, Instagram, Twitter, Linkedin, etc.)
  • Create a social media calendar and schedule posts through social media and blog.
  • Publication of content on all social media platforms belonging to the Harmony Holdings group
  • Identify trends and ideas in the online sphere.
  • Utilize strong analytical skills to assess end-to-end customer experience across multiple channels and customer touchpoints via landing page feedback forms, etc.
  • Prepare the budget for all digital marketing campaigns.
  • Content creation and strategy on all digital marketing platforms.
  • SEO/SEM ranking and optimization of all web and social media content.
  • Generating and qualifying leads from all digital marketing campaigns
  • Build and maintain our online and social media presence on various platforms
  • Measure and report the performance of all digital marketing campaigns and evaluate them against objectives (ROI and KPI)
  • Brainstorm creative new growth strategies that will lead to conversion.

Requirements and skills

  • B.Sc/HND/OND in any relevant field
  • 1 to 3 years of work experience.
  • Highly creative with experience identifying target audiences and designing digital campaigns that engage, inform and drive conversion
  • Experience in setting up and optimizing Google Adwords campaigns.
  • Solid knowledge and understanding of website and social media analytics eg (Google Analytics, Webtrends, etc.)
  • Strong analytical skills and data-driven thinking.
  • Experience leading and managing SEO/SEM marketing databases, email, social media and display advertising tools.

Remuneration
Very attractive + Pension.


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