As your photography becomes more advanced, you may want to do more than just take pictures. Since you already have a sense of creativity and know what looks good, why not try designing other areas of your business? You can also think of unique ways to sell your work.
If you choose to expand your creative horizons, Canva is a great tool to get you started. You’ll find plenty of free tools you can use to bring your ideas to life, and exporting elsewhere takes little time.
This article will teach you some of the best ways to use Canva as a photographer.
1. Create logos for your photography business
Although photography is one of the best hobbies you can have, the idea that there is no money in it is not true. Many photographers have built lasting, profitable and fulfilling careers based on the work they love to do.
Creating a logo is not necessary for the first steps of running a photography business. But at some point, you’ll probably want something that represents your personal branding. When the time comes to do it, something simple will do.
You can easily create a logo in Canva, and it only takes a few minutes. You will find many templates, but creating one from scratch is also quite simple.
2. Resize images for social media posts
You can use several social media platforms to increase your presence as a photographer. For example, despite its significant shift to video, Instagram remains a great place to share photos. Twitter also grew in popularity among photographers in the early 2020s, and Pinterest is another tool with lots of possibilities.
You will need to consider the dimensions of each platform when using social media as a photographer. Resizing everything manually takes time if you choose a tool like Lightroom; you can reduce the time of this process in Canva.
Canva offers various templates already sized for different social media platforms. You can drag and drop your images into these before cropping and exporting.
3. Make basic edits to your photos
If you’re really into photography, you’ll probably use editing software like Adobe Lightroom or Capture One. But if you just want to make basic edits to your photos, Canva is a very handy tool.
When using Canva, you can easily add many filters to your photos. On top of that, you can adjust many settings that you might also use in Lightroom or Capture One, such as saturation and brightness.
If you plan to use Canva to edit images, we recommend using your favorite editing software for RAW files first. For JPEGs and on-the-go editing, you might find Canva more convenient than other tools.
4. Create collages of your best work
Granted, collages might not be as popular as they were in the pre-Instagram carousel days. However, you might still want to use them for several reasons. They’re useful if you want to add multiple images to a single Instagram Story post, for example, and you’ll also find it easier to show people your best work.
Canva gives you several ways to make collages, and you can do so in all sorts of settings. There are several templates you can choose from if you want to outsource some of your creativity, and the free version has several options.
If you want full creative control, you can create collages from scratch with Canva. You can drag and drop shapes and visuals, plus change colors and more.
5. Poster design
When creating physical products, many photographers start by hanging their own work in their homes and studios. If you’re thinking the same thing but just want to experiment for now, why not try making posters?
Canva offers several poster templates. Some of them include text boxes, allowing you to add words and other niceties. However, you will also find some that just include images, but have borders around the edges.
6. Create templates for your website
Have you decided to go all out in professional photography? If so, you should seriously consider creating a website. Creating a photography website will make it easier for you to show others what you do, which could lead to more projects. Plus, you can showcase your work any way you like.
If you don’t want to use the selection of templates offered by many site builders, you can use Canva instead. The tool has several themes, including more vivid and colorful themes, as well as sober and minimalist versions.
Once you’re done, you’ll need to download it to the system you’re using. The process for doing so will vary; make sure it’s possible before you start creating.
7. Create calendars with your images
Even with the rise of smartphone calendar apps, many people like to have a physical version somewhere in their house. And since most of these photos feature people or places, you might want to consider making your own or gifting one to someone.
Canva has a wide range of templates that you can use as physical calendars. And if you’re not interested in the whole printing process, you can also use the tool to create simple ones online that you can use as wallpaper.
8. Assemble a photography book
Many photographers dream of having their work featured in a published book. And while it’s still tricky today, achieving such a feat has never been easier. While Canva isn’t a replacement for collaborating with an editor, you can use the service to create mockups of whatever you want to create.
Similarly, Canva offers several templates for creating notebooks, which is a great starting point. And if you decide to share your photography expertise with others, you can always use one of the platform’s many eBook templates.
If you’re looking to develop your creative skills as a photographer, Canva is a great place to start. The platform is free and easy to use, which makes it more accessible than many image editing tools on the market. You can also use it to create all kinds of original designs and physical product prototypes.
With all of our suggestions, you have plenty of room for experimentation. So why not find out what you can create?